"At IGB L!VE in London 2025, PIN-UP Global highlighted the pivotal role of personalization not just in communications but ...

SGS UK Retail, TDL Media and XPE have launched a strategic partnership to align the marketing, management and leasing of ...

Organisers are seeking to grow the iGB L!VE attendance and, in the process, set another record for the event. The 2024 ...

I just kind of was like ‘okay, I'll give it a go’ so I applied to Bournemouth University,” says Ellis. Ellis says this was ...

The UK’s digital marketing landscape in 2025 will be defined by agility, innovation and accountability. Businesses that embrace AI while upholding strong ethical standards, that harness data while ...

LendInvest, the UK’s platform for property finance, announced key leadership appointments to accelerate its strategic ...

The Managing Director of the Cocoa Marketing Company (CMC), Dr Wisdom Kofi Dogbey is currently in London attending the council meeting and annual general meeting (AGM) of the Federation of Cocoa ...

Rupert Murdoch's News Corporation is in advanced talks to take a stake in a London-listed marketing specialist backed by Lord Ashcroft, the former Conservative Party treasurer. Sky News has learnt ...

The London Eye has launched a new year-long, multi-channel campaign titled “The World’s Most Iconic Ride,” created by Modern Citizens. To celebrate its 25th anniversary, the campaign highlights the ...

Lorenson has overseen Club L London’s digital strategy and trading operations since February 2023. In his new role as chief marketing officer, he will oversee the business’s marketing strategy as it ...

Luxury womenswear brand Club L London has appointed Dan Lorenson as chief marketing officer. Lorenson has been working in a lead consulting role as the brand’s digital trading director since 2023, ...

If you’re new to marketing, it’s important to understand the basics. That’s exactly what you’ll get in this article: a comprehensive marketing 101 discussion. Let’s start. What is marketing?