A new makeup brand is targeting men with skulls, tattoos, muscles and the violence inherent in its name: War Paint. War Paint, which describes itself as "makeup design by men, for men," is far ...

Men’s makeup is going mainstream in America. CVS, the country’s largest drugstore chain, is making the biggest bet on the category in the U.S. yet, by adding a cosmetics line from Stryx, a ...

Día de los Muertos, aka Day of the Dead, is a two-day Mexican holiday that honors families' deceased ancestors through various traditions. Typically, family members will set up an altar with ...

Learn the history of skull makeup and Día de los Muertos. HelloGiggles spoke to people who celebrate the holiday and break down when it's appropriate to do sugar skull makeup.

This creator used the color purple to create the skull details and graphic embellishments. Of course, the colors you use in your makeup look can signify different meanings related to Día de Muertos.

Hi everyone! Today I’ll be doing a cat skull makeup tutorial! One-half of my face will be a cat, and the other half will be a cat skull. This look is a perfect look for spooky season!For today ...

10 Cool Skull Makeup Ideas to Try for Halloween. There’s a reason skull costume is a Halloween classic: When done right, this look kills at parties. By Lindy Segal Published: Oct 3, 2019.

"We couldn't find a makeup brand formulated specifically for men's skin; so we created one," the brand tweeted on May 8 alongside a video featuring a tough-looking, tattooed bro wearing a skull ...

Any makeup brand, especially one with only about 500 followers on Twitter, would likely be thrilled to rack up 2.5 million views in a day on an ad for its product. But War Paint — tagline ...