Except for their helmets, Eagles players will be clad in New Balance cleats, socks, gloves, jerseys, and pants.

Buffalo Bills quarterback Josh Allen signaled the end of his Nike contract by wearing New Balance cleats during minicamp.

New Balance has long been viewed as the preeminent producer of Dad Shoes, and Longwood's men's basketball team referenced ...

Did New Balance invent the dad shoe? It's debatable, but one thing that isn't up for contention is that the Boston-based ...

New Balance, a brand once associated with daggy dads has become a fashion and performance powerhouse. VP Darren Tucker ...

With Flagg about to join the professional ranks, New Balance has decided now is the time to take a fresh approach to their ...

Elsewhere, JD Sports has slashed the price of these adidas Women's ADIZERO Boston trainers in black to £90, down from £140.

New Balance thrives by knowing their lane. Unlike other sneaker giants who cast a wide design net, Boston’s finest have always succeeded because they know what they do well and they keep doing it ...

New Balance senior VP, Darren Tucker, takes Men's Health through the brand’s metamorphosis from dad brand to lifestyle leader ...

New: Boston College will become the first FBS ... shoes”, here is a quick definition courtesy of AI: “New Balance dad shoes are a style of athletic-inspired sneakers, characterized by their ...

For a couple of years now, New Balance sneakers have been creeping steadily upmarket. But while the Boston footwear Goliath ... moves from the retro running shoes lapping the competition.

But lately, one question has been dominating our FYPs: 'what shoes is everyone wearing for summer 2025?' While not a hard-hitting query, it's one still of crucial importance, especially when it starts ...