New Era Cap, the international sports and lifestyle brand and Official Cap of Major League Baseball, announced its Nothing Beats Real Campaign, featuring a national commercial starring New Era ...

Some of the hats in the just-launched lineup of New Era Major League Baseball caps have accidentally become collector's items – because they can be read as being naughty.. The motif for the new ...

When MLB approached New Era Caps about creating what might best be called a celebration of baseball's most iconic uniform fashion, it created a marketing campaign for Opening Day called Caps On.

The cap, part of New Era’s Overlap 59Fifty collection, has the block “T” from team caps superimposed over the “X” in the “Texas” logo that appears on the front of player jerseys.

New Era produced them for the first time in 1990: roughly 1,000 caps for Cincinnati Reds players and management plus a local sporting goods store. (Hurst, a Reds fan, started at New Era a year ...

A bad week for New Era's "overlap" MLB hats just got worse. MLB removed the Los Angeles Angels and Houston Astros versions of the hats from its online stores Tuesday, according to Front Office Sports.

New Era’s NFL hats provide a different type of billboard effect when it comes to seeing star draft picks and veteran players wearing their product on their heads.

The Offset x Atlanta Braves Collection. Courtesy of New Era Cap. Baseball legend Babe Ruth is an all-American hero and a household name. Yet, he is hardly a style icon.In fact, for a sport known ...

New Era, which is headquartered in Buffalo, N.Y., and once designed hats for Babe Ruth and Joe DiMaggio, is the leading sports-licensed headwear company in the world.

New Era Cap, a supplier of major U.S. sports league headware, has agreed to acquire sports lifestyle brand '47, people familiar with the matter said on Thursday.