The top female players in basketball used to have to wait until they reached the pros to nab a shoe deal but the advent of ...

While the brand currently offers over 15 SKUs, all of them are colourful variations of a single model. However, as per the ...

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

The moment women's basketball fans have been patiently waiting for his finally here. Unrivaled, the new three-on-three women's basketball league founded by WNBA stars Breanna Stewart and Napheesa ...

Nike CEO Elliott Hill told Fortune magazine Fever star Caitlin Clark visited headquarters this month to continue development ...

(Joyce Bassett / Special to the Times Union) UAlbany women’s basketball joins in the celebration ... was a pair of Carolina Blue Melos, a PUMA shoe by Lamelo Ball. The win against Vermont ...

The Caitlin Clark signature shoe is coming soon ... At the time, it was the largest sponsorship contract for a women's basketball player. "Having a small team that's focused on women's basketball ...

The popularity of its retro sneakers, as well as its Gazelle, Campus and Handball Spezial shoes ... efforts in women’s sportswear, with the expected endorsement of star college basketball ...

From the Concords to the Legend Blues, we’re breaking down all the hottest versions of arguably the hottest Js ever.

Ball has overcome injuries and returned to form this season. Along with it, his PUMA basketball shoes are enjoying more love than ever. Ball has played in his newly-released fourth shoe throughout ...