Instead of relying on celebrities, brands are controlling the message by making their own social media videos. You may not ...

London, England / Syndication Cloud / July 07, 2025 / AmpiFire Key Takeaways: Content marketing produces 3x more leads per ...

Explore legal challenges in e-commerce: fake reviews, influencer ads, IP protection, and cybersquatting. Learn key laws, case studies, and practical ...

Discover the most common mistakes business owners make about online visibility and learn how to fix them with proven SEO ...

In a world where brands seek accountability and precision, and retailers seek profitability, retail media sits at the ...

Two of the most popular golfers on social media are based in North Texas: World No. 1 Scottie Scheffler and self-professed ...

Outline clear benefits and results in marketing Once you know the customer ... enough — you need promotion to gain awareness ...

Over the past 20 years, the pace of digital advertising growth has far outpaced that of traditional media. Digital ad spending as a percentage of total ad spending has increased from 40% in 2016 to 70 ...

Sensing that scaled media planning and digital advertising were the future of the industry, WPP founded GroupM in 2003 to centralize all media buying operations under one umbrella. GroupM was a ...

In a marketing world dominated by word-of-mouth, proximity and Google search results, it can take a lot for a nursing home to stand out.

Consuming news on social media is often associated with "doom scrolling," where people spend excessive time online consuming ...

Just how influential is social media on supermarket sales? I’ll share one story. A retailer came to me and said, “Rick, we ...