The company hopes girls will use the laces as all-around decorations and accessories. Its website offers advice on "Fun Ways to Wear Your Scented Shoelaces" -- as ribbons on ponytails, as a belt ...

Girls’ toys. Boys’ toys. To many parents, the ubiquity of separate color-coded shopping aisles feels natural, reflecting a belief in innate gender differences and discrete interests. Recently ...

For this reason, these girl-themed STEM toys can exert a significant influence on the aspirations of young girls, by beginning to normalize interest in STEM-related fields and I love them for it.