She thinks the super soft, pink aesthetic hasn't been as inclusive or accessible to all bodies as it should be — which is bizarre, "considering that if you are [assigned] ...

A dreamy combo of soft pink donuts with adorable clay toppings meets crystal-clear brown slime, all tucked inside a charming ...

The feminine, romantic style known as the coquette aesthetic first emerged in the early 2010s and is seeing a massive resurgence thanks to Gen Z. Here's everything to know about the coquette trend.

Subtle blush for a rosy glow. Blush is a key element of the soft girl look, but it doesn’t have to be overwhelmingly pink. Choose a peach or light coral shade to add a natural flush to your cheeks.

Pink Blush and Power Moves. Paige knows soft glam is more than just makeup—it’s a statement. “In 2025, soft glam is about enhancing your natural features with a blurred finish.

Soft Girl aesthetic outfits are in for spring 2024. We found the best plaid skirts, pastel sweaters, and baggy jeans to shop the TikTok Soft Girl fashion trend.

A few years ago, I worked with a small wellness brand in Ireland that wanted to grow its Instagram following. They had a ...