Adidas apologizes to pro-Palestinian model Bella Hadid amid criticism for picking her for its SL72 shoe campaign, which recalls the deadly 1972 Munich Olympics.

The SL72 sneaker has seen a resurgence in the market in 2024, with the adidas Originals team refreshing the classic ...

Adidas' SL72 advertisements feature an Adidas-clad Hadid holding flowers, while showing off her sneakers. "Giving Bella Hadid her flowers in the SL 72," read a tweet from Adidas Originals.

Adidas' SL72 advertisements feature an Adidas-clad Hadid holding flowers, while showing off her sneakers. "Giving Bella Hadid her flowers in the SL 72," read an X post from Adidas Originals.

Adidas has apologized to Bella Hadid after the company pulled an ad that was linked to the 1972 Munich Olympics that featured the model. In the ad, Hadid wears shoes modeled after Adidas' SL72 ...

A spokesperson for Adidas told the Jewish Telegraphic Agency at the time the company would be “revising” the campaign for the shoe, called Adidas Originals SL72, in response to the criticism. Shortly ...

Adidas' SL72 advertisements feature an Adidas-clad Hadid holding flowers, while showing off her sneakers. "Giving Bella Hadid her flowers in the SL 72," read an X post from Adidas Originals.

Adidas apologizes to pro-Palestinian model Bella Hadid amid criticism for picking her for its SL72 shoe campaign, which recalls the deadly 1972 Munich Olympics.

Adidas featured Hadid in a July campaign promoting the reissue of the Adidas SL72, a sneaker originally launched around the 1972 Olympics in Munich, where Palestinian militants killed 11 Israeli ...

Previously, on July 22, 2024: Earlier this month, Adidas announced Bella Hadid as one of the faces of the Adidas SL72 sneaker, complete with a full campaign and digital billboard in New York City ...

Fast Forward Adidas chose a pro-Palestinian activist to promote its new shoe. It didn’t go as planned Adidas backtracked after making supermodel Bella Hadid the face of its SL72 sneaker campaign ...

Bella Hadid has hired a legal team in the wake of her retracted Adidas SL72 sneaker campaign after she was dropped from the ad following backlash, a source familiar with the situation told ...