After fielding its first EV (the Solterra) through a joint development initiative with Toyota, Subaru then followed it up this year with the announcement of the Trailseeker. While the Japanese ...

If you thought Subaru’s recent STI concepts at the Tokyo Motor Show in Japan were just another round of empty promises, it appears such is not the case. Rather, the Fuji Heavy Industries-owned ...

Japan Car of the Year judges praised the Subaru Forester Hybrid’s blend of performance, practicality, efficiency, and safety. Subaru Forester Hybrid wins 2025-2026 Japan Car of the Year (JCotY).

In a close contest today at the Bosch Hall in Yokohama, the Subaru Forester edged out the Honda Prelude to capture the prestigious Japan Car of the Year for 2025-2026. The Volkswagen ID. Buzz took ...

Marketers know no bounds. I was just reminiscing yesterday about how nice it was to not get targeted ads all the time (10-year-old me watched as many Life Alert commercials on the Game Show Network as ...

Welcome to the jungle, aka the Los Angeles Auto Show. The annual car convention, held in 2025 at the Los Angeles Convention Center, has leaned all the way into a trend that seems to have been brewing ...

The problem: A software issue may cause the backup camera to display a frozen or blank image, which means the vehicles are not in compliance with Federal Motor Vehicle Safety Standards (FMVSS). The ...

It’s been quiet on the STI front since Subaru dropped the gas-powered WRX STI in 2022. However, that may change very soon. The WRX STI was axed due to stricter emissions regulations in Europe, leading ...

Subaru introduces a new limited-production Series.Yellow edition, replacing last year’s Series.Purple. Finished in Sunrise Yellow—a heritage color seen on past models like the XV Crosstrek and ...

A detailed look at the all-new Subaru Impreza RS, showcasing its refreshed exterior design and upgraded interior. This video reviews the car’s features, build quality, and driving character, showing ...

The Japanese automaker's Subaru of America division isn't performing as well as it did in the recent past, with September deliveries across the US automotive market down a significant 18.5% to 46k ...