For a minimum-effort-and-maximum-results kind of lashes, Innisfree's Skinny Microcara Zero is that girl. The tiny wand ...

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It made my lashes look longer and shinier with legit zero clumps.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

There are plenty of cult mascaras out there to choose from, like Benefit's Big Lil Lash Fan Fanning & Volumising Fan Fest ...

It’s no surprise, then, that brown mascara is trending in 2025 – we’re deep in the age of minimalist make-up, and the ...

Ilia’s award-winning Super Serum Skin Tint is a three-in-one product that features skincare and SPF, and PEOPLE readers can ...

The brand is also taking lashes to new levels of drama with the introduction of the Hella Extra Mascara-Boosting Lash Primer, which boosts the wear, volume, and intensity ... throws at you—energetic ...

We try dozens of beauty products each month. These are our tester’s three favourite launches this week: They say: A “hybrid” ...