E-kiranas: This article explores the transformation in India's grocery shopping landscape driven by quick commerce, highlighting how smaller brands are leveraging delivery apps to compete with ...

BofA's report classifies India's digital listings into three cohorts — ones which set the benchmarks, one which are ...

Quick-commerce in India is surging, with consumer habits evolving as platforms like Blinkit gain trust and expand product offerings, projected to hit $57B by 2030.

Limited selections in each category, focused, measurable communication and real-time feedback make quick commerce the need of the hour for brands like us.” Quick commerce, however, still has to move ...

Swiggy cofounder and CEO Sriharsha Majety expects Indian quick commerce market to become a $30-40 Bn opportunity in the next ...

Instamart Rebranding: Instamart, India's quick commerce platform, celebrates its evolution into a standalone brand with a fresh identity, new logo, and expanded product offerings, reinforcing its ...

Swiggy Instamart Rebranding: Swiggy's quick commerce platform, Instamart, rebrands itself to become a standalone brand with a new blue identity, signaling its extensive growth beyond grocery and ...

The new identity reflects Instamart as a standalone brand, one that is innovating across speed, selection, and daily convenience," Mayur Hola, Head of Brand at Swiggy, said.

Quick commerce platform Instamart has dropped parent Swiggy from its name, in a strategic move aimed at carving a standalone brand identity. The move comes days after rival Zomato, which also owns ...