Viya (left), one of China's top e-commerce livestreamers, and her assistants promote products via livestreaming platforms in Hangzhou, Zhejiang province. [Photo by Chen Zhongqiu/For China Daily] ...

Huang Wei (left), better known as Viya, sells dried persimmon during a livestream in Shanxi province to help increase local farm incomes. [Photo/China Daily] Livestreaming e-commerce is gaining ...

Selling via livestream gives brands a direct line to audiences, combining education with urgency and social proof to turn ...

Zodiacs & Astrology News: Discover which zodiac signs are most inclined to shop online and how their characteristics influence their shopping habits. From Libras to Pisces, explore the traits that ...

Online spending by Chinese consumers exceeded $100 billion as government measures bolstered consumption among cautious households.

Microsoft has introduced Copilot Shopping, an AI-driven shopping tool within its Copilot app, enhancing online purchasing through features like price tracking and product comparisons. Set to ...

The company will bring live shopping and collector-focused experiences to cities spanning the U.S. to showcase collectibles, luxury goods, sneakers and apparel. The tour is a way for the eBay ...

As the e-commerce platform and live shopping take off, sales on TikTok Shop have more than doubled compared to last year.

China’s market for live selling — shopping via livestreams — is worth over €700bn. Now Europe's building its own version.

News UK & World News Online habits such as shopping and gaming depend on where people live – study The busiest hour of the day for internet usage in 2025 is between 8-9pm News By ...

Since its founding in 2019, Whatnot has become a buzzy name in the live shopping space. In January, the platform announced that it had raised $265 million in new funding. According to Whatnot, viewers ...