Keeping glucose levels in a healthy range is a key part of diabetes management. A newer metric, known as Time in Range, helps ...

The metric system is used to measure the length, mass or capacity of an object. Length is measured in millimetres (mm), centimetres (cm), metres (m) or kilometres (km). Mass or weight is measured in ...

Science has become obsessed with publishing numbers. With this new satirical proposal, have we reached peak metric?

In this era of marketing metrics and measurement abundance, it’s easy to get lost in the data. Most marketing teams track and report on every possible customer interaction. But if you could only ...

Generative AI is reshaping media measurement and pushing marketers to move beyond impressions and UVM toward influence, ...

You may have heard the phrase “what gets measured gets managed.” So when we want something done, we slap a metric on it and manage toward that metric. Seems reasonable enough, right? It’s not, though.

Under the SEC’s KPI guidance, a KPI is one of the key variables through which management evaluates a company’s performance or status, disclosure of which would be material to investors. The SEC ...

Horsepower, however, is far from an optimal unit of measurement. Its utility and value come solely from everyday familiarity ...