How newsrooms can glean insights from the right metrics and move from measuring page views to better understanding engagement is the focus of this INMA Newsroom Transformation Initiative Webinar. INMA ...

During this week’s Webinar, Pradeep Gairola, vice president and business head of digital at The Hindu, shared how the company ...

With clarity about where they are, newsrooms are able to more accurately identify the content types that resonate with ...

Multi-format storytelling, visual-led features, service journalism, and interactive experiences (like live commenting or ...

During this week’s Webinar, INMA’s Greg Piechota shared original research and findings from the INMA Subscription ...

What publishers must quickly do to adapt to the changing realities of search and AI answer engines is the focus of a new report released today by the International News Media Association (INMA). The ...

Which GenAI experiments are genuinely helping journalists, and which ones do not yield any fruit, is the focus of this INMA Generative AI Initiative Webinar. Mathias Høibakk Bergquist, head of ...

Total access to all INMA reports on just-in-time topics, trends, and case studies ...

Total access to all INMA reports on just-in-time topics, trends, and case studies ...

Massimo Barsotti is chief marketing officer and chief product officer at Eidosmedia in Milan, Italy. Massimo can be reached at [email protected].

Stibo DX works with media enterprises all over the world, from the world's biggest media groups to national broadcasters. Stibo DX’s media enterprise platform, CUE, maximizes profitability and ...