On October 9, 2025, a record number of Nielsen employees celebrated our 13th annual Nielsen Global Impact Day (NGID). As our ...
Nielsen will now measure both Lionsgate’s FAST channel MovieSphere and MovieSphere Gold, the first contemporary all-movie ...
Television viewership continued its seasonal momentum into October, with shifts largely attributable to the NFL, according to ...
Hallmark posted the largest increase in watch-time in October as viewership surged 11% compared to September. Hallmark’s ...
The Gauge™ was created to provide the media industry with a monthly analysis of television usage across key television ...
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India’s advertising landscape is more fragmented—yet more critical—than ever before. Billions of impressions, millions in ad spend, but still one burning question: Who’s really watching, and what’s ...
We’re excited to announce that Brad Kelly, managing director of Nielsen Audio, has been selected by Radio Ink as one of the 2016 40 Most Powerful in Radio! The honorees, selected by Radio Ink’s ...
Advanced audiences, also referred to as audience segments, is industry shorthand for groups of people that marketers put together for ad targeting purposes, using demographics, interests, media habits ...
Learn what Nielsen ratings are, how they are calculated, and how they can help you make informed marketing and audience ...
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