The new design does have a certain dynamism and energy, but key to a successful logo is immediacy. Recognition and interpretation should be instant. That applies to the best 3-letter logos even ...

IDW Publishing has revealed a new logo at New York Comic Con as its marks its 26th anniversary in the industry, but fans are confused – and so am I. Is this a straight rebranding, or has IDW ...

The logo of Samsung may not be as easily identifiable as Apple’s, but it has made a name for itself in the world of electronics branding. Sony’s logo is a lesson in the power of type. These ...

In 1972, Paul Rand, a legendary graphic designer, was hired to update the IBM logo to reflect the company's cutting-edge image. Rand's design shows a simple but powerful representation of the letters ...

HUNTSVILLE, Texas (AP) — Jay Ducker rushed for 72 yards and a touchdown, and Sam Houston capitalized on four turnovers to beat Louisiana Tech 9-3 on Tuesday night in the lowest scoring FBS game ...

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