Kanye West went off on a scathing social media rant against Adidas accusing the company of influencing the Google algorithm to negatively impact his shoe sales

West, who now goes by Ye, began his latest post by insinuating that Adidas intentionally positioned itself atop of the Google search results for yeezy.com. His comments have been lightly edited for clarity.

It has been over two years since Kanye West and Adidas parted ways, but one thing fans have learned about the Chicago producer is he has a difficult time letting things go. The 47-year-old artist recently targeted the popular sportswear manufacturer in a lengthy rant.

Kanye West and Adidas have had a tumultuous relationship for the past couple years now, a relationship that officially dissolved in October 2024 when the two parties reached an out-of-court settlement.

Kanye West is not one to stay silent or hold back from expressing what’s on his mind. Once again, he has proven this to us. This time, he called out Adidas after Google search results excluded the Yeezy website,

Adidas Sabotaged Yeezy Brand for Profit Kanye West, is once again finding himself at the center of a public controversy. This time, it involves his once lucrative partnership with Adidas. In a new series of accusations,

Ye took to his Instagram to call out his former big-name partner and said, “When you google Yeezy.com the adidas site comes before the Yeezy site. Members at adidas, stop doing this. Stop doing your moves to hold me back.