What It Means for the Brand In a dramatic shift in branding and marketing, Adidas has officially removed all references to ...

Hip Hop and fashion have been intertwined since the genre's inception, with many rappers doubling as trendsetters. The ...

Kanye West is back and active on social media, meaning that the lengthy rants about everyone and everything he hates are back. On Tuesday, in a drawn-out Instagram post that has since been deleted, ...

Kanye West accused Adidas of sabotaging his business efforts and reacted to their continued sale of Yeezy stock after their ...

Tyler Herro took to the court wearing a pair of Nike Sabrina 2s customized to look like Air Yeezys, but he didn’t enlist a ...

Soundtracked by The Blues Brothers theme song, the only sign of rappers appearing in the clip looks to be AI versions of Ye ...

Culture Circle that appeared on television reality show Shark Tank has received the highest-ever investment offer of Rs 8 ...

Jennifer Lopez reportedly retained her iconic $5M green diamond engagement ring from Ben Affleck as they finalized their ...