Packaging for Echo, Kindle, and Fire TV products features a brown kraft box design that should be familiar to Amazon customers. On Wednesday, Maiken Moeller-Hansen, the company’s director of ...

Overall, Amazon said its devices come in 98% wood fiber-based packaging. Some of the QR codes on the boxes — which replaced paper instructions — are tactile to give blind and low-vision customers ...

Amazon is revealing new details about the redesigned packaging for its electronic devices that it began rolling out in October, touting the new box design as 100% recyclable. The redesigned ...

In fact, Amazon shared that last year, 90% of devices that were launched in the U.S. were delivered to consumers in 100% recyclable packaging. Amazon even retrofitted 120 machines previously used ...

As part of the initiative, Amazon’s signature cardboard packaging boxes have been upcycled into  portable beds, aiming to ...