Kodak's name has become synonymous with a failure to adapt to the digital revolution. But overseas, its logo has become an ...

The Milwaukee Brewers are collaborating with the Racine streetwear brand Lost Files for a one-of-a-kind t-shirt giveaway.

The baseball cap is experiencing a resurgence, embraced by figures like Trump and celebrities globally. Stylists in India, ...

Easygoing staples like jeans, hoodies, henleys, sneakers, and flannels —perfect for relaxed weekends, brunch, or laid-back ...

Our friends over at BreakingT Co have released a new shirt this week as Fitzpatrick returns to Miami, bringing his own brand ...

UM baseball coach Tracy Smith hired a marketing agency to produce TikToks for his personal account. He says it's part of a ...

The run celebrations are part of an overall plan to build brand identities for the teams. There are four USPBL teams: the Diamond Hoppers and their opponent for the night, the Birmingham Bloomfield ...

Judd agreed. He has become something of a baseball internet celebrity from his social media and had even recently signed a deal with Baseball Lifestyle 101, one of baseball’s biggest brands.

Brand licensing is a growing, if small, part of Kodak’s business, accounting for $20 million in revenue last year. That represents a 35 percent increase over five years ago, when branding became ...

Brentford Football Club today announce that principal partner Hollywoodbets will continue as front-of-shirt partner for the men’s first team until the end of the 2025/26 season. The agreement ...

West Ham have confirmed a new front-of-shirt sponsor for the 2025-26 season by announcing a multi-year partnership with Irish betting firm Boyle Sports. The partnership comes despite Premier League ...