We observe their behavior and we mimic that behavior. In short, we do what they do. This theory is also known as social cognitive theory. Social learning theory, developed by psychologist Albert ...

If you've scrolled Instagram or TikTok recently, the chances are you've come across the 'Let Them' theory. Created by ex-lawyer, podcaster and motivational speaker Mel Robbins, who's videos about the ...

In a recent webinar with the Financial Planning Institute of Southern Africa, Rex Cowley, the Director and Co-Founder of Overseas Trust and Pension, shared valuable insights on the transformative ...

Health Behavior addresses the behavioral, social, and cultural factors related to or driving individual and population health and health disparities. Students in our program apply social and ...

We also investigate the effects of behaviour change interventions and how the dynamic processes that underlie change unfold. Our work helps to inform theories and future interventions related to ...

Objective The purpose of the present study was to conduct a process analysis of the effects of personality on physical activity intention and behaviour using the theory of planned behaviour (TPB).