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“The category has the potential to become as large as energy drinks if brands focus on aggressive pricing,” says Samit Sinha, founder and managing partner, Alchemist Brand Consulting.

Better-for-you energy drinks are shaking up the category: and come with an opportunity to broaden the market away from the typical, masculine image to one that appeals to women. Tapping into the ...

As consumers cope with lingering cost-of-living pressures and the potential impact of tariffs, CBS News is tracking the change in prices of everyday household expenses — from food to utilities ...

Refreshment is your ultimate resource for staying informed and up-to-date on the water cooler, vending, and office coffee sectors.

The brand's NSF Certified For Sport energy drink, though non-alcoholic ... the Huskies' guard took the C4 party with her on the team's flight back home. One night later, the entire Florida ...

Starting this month, customers can find two new and delicious ready-to-drink (RTD) beverages rolling out now at grocery and convenience stores: RTD Starbucks Iced Energy and RTD Starbucks Frappuccino ...

Jim Pillen and other state officials have asked for federal permission to prevent Nebraskans from using the Supplemental Nutrition Assistance Program to purchase pop or energy drinks. The change ...

NEW ORLEANS (WVUE) - LSU gymnast and social media darling Olivia “Livvy” Dunne has launched a new cotton candy-flavored energy drink in partnership with Accelerator Active Energy. The flavor ...

The gymnast and social media powerhouse has certainly promoted the sugar-free energy drink but she also became an investor in the business and connected dots between Accelerator and her own Livvy ...

The definition of a calorie is the amount of energy necessary to raise the temperature of 1 gram (g) of water through 1° Celsius. The type and amount of food people eat determine how many ...

Livvy Dunne officially has her own Accelerator Active Energy drink, and the best part is, you can find it at your local Rouses Market. This cotton candy-flavored energy drink is sugar-free and offers ...