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3d
Nielsen to End Panel-Only Ratings That Have Measured TV for Decades
The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...
TV Technology
3d
Cobalt Digital to Make ISE Debut
CHAMPAIGN, Ill. —Cobalt Digital, a provider of signal processing solutions and a founding partner in the openGear initiative, ...
5d
Nielsen Earns Accreditation for ‘Big Data + Panel’ Ratings Measurement
The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.
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