Best Disney Stationery In 2024. Story by Davis Collins ... some functioning as core parts of their brand, ... stationery, an incredibly useful category of item that's full of branding potential.

The m.o. to bring both creative teams under Chief Brand Officer Ayaz stems from unifying and strengthening Disney’s storytelling across their many fan and consumer-facing platforms.

The marketing director at Disney Consumer Products is heading up the judging panel for The Drum Awards for Marketing EMEA 2025. We caught up with her to hear how brand storytelling is evolving in ...