From creating virtual experiences to selling tickets within games and social media, Hollywood is trying to capture the attention of young fans in places they frequent.

Surrounded by virtual cliffs and a cascading waterfall, dragon riders on ... where players could purchase movie tickets, lifted theater release awareness and intent to visit the theater, a case study ...

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Online game adaptations of films like How to Train Your Dragon and Twilight are being used by film studios to engage a ...

Butch Cassidy and the Sundance Kid' is one of several Paul Newman films that Jason Statham ranks among his favorite films of ...

You don’t need to wait for Halloween to enjoy a good scare in Michigan—the Museum of Horror keeps the spirit of spooky season ...

The Michigan Museum of Horror stands as a year-round celebration of all things that go bump in the night, a sanctuary for ...

The new Silent Hill movie which will adapt the acclaimed second game in the series, Return to Silent Hill, will release next year.

"How to Train Your Dragon" is a beloved tale of a boy and a flying beast. But is the live-action movie (in theaters June 13) OK for all youngsters?

Return to Silent Hill, the next live-action Hollywood adaptation of the hit survival horror series, is set to arrive in theaters next year. There hasn’t been much news about the film in some ...

Official poster for Went Up the Hill, starring Vicky Krieps and Dacre Montgomery. The film releases in theaters August 15.

The series is executive produced by original co-creators Mike Judge and Greg Daniels, as well as incoming executive producer ...