The best companies aren’t chasing AI trends—they’re building systems that eliminate guesswork and bring certainty to every ...

Tension: B2B marketing leaders proclaim they value deep buyer relationships, yet chase vanity metrics and channel fads. Direct Message: The strongest B2B trend in mid‑2025 lies in melding ...

Despite economic uncertainty and the continued slowdown of traditional media’s growth, global advertising revenue is still ...

RESTON, Va., June 13, 2025 /PRNewswire/ -- Latest data from the Consumer Trends Report released today by Resonate, the leader in AI-powered predictive consumer intelligence, reveals that economic ...

Boost your revenue with our eight free and customizable forecast sales templates. Plan smarter track performance and make data-driven decisions with ease.

Trend forecasting is a complicated but useful way to look at past sales or market growth, ... Marketing experts typically use trend forecasting to help determine potential future sales growth.

• In general, selection of an appropriate technique can be guided by considering the following key factors about the forecasting situation. 1. Forecast Horizon: Basically, you want to make sure that ...

Speed and agility are overriding goals of ConsumerIQ and Trend Studio and together will accelerate the time from detecting a trend to responding. These goals tie directly into pillars of Estée ...

The survey of U.S. automotive executives by Thomas, a leader in product sourcing, supplier selection, and marketing solutions for industry, also finds that 41% plan to reshore some operations.

2025 is poised to be a pivotal year for marketing technology (martech). As brands navigate a growing ecosystem with over 11,000 tools, six trends stand out: AI-driven hyper-personalization ...