The targeted label was used from June 2020 to April 2022 for Tropicana's "Real Fruit Experience 100% Melon Taste" juice in a 900ml carton priced at 250 yen (about $1.75) before tax.

Juices labelled ‘100% fruit juice' may give you the impression that they are made purely from the juice of natural fruits. However, this is frequently not the case. ... If you have a look at the label ...

You don’t need to drink fruit juice, especially if you eat whole fruit. But if you like it, you can have it in a balanced way. • Stick with 100 percent juice.