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“GMA” also unveiled a new logo on June 16. Designed to play homage to a past logo from around 2002, the new design features a distinctive feature — the “A” and “M” are squeezed together, with part of ...
Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...
Global advertising revenue is expected to grow 6% this year, WPP Media said on Monday, lowering its earlier target of 7.7% due to uncertainty over U.S. trade policies.
Paramount spends an estimated $400 million on measured media annually, according to agency research firm COMvergence. About $240 million is earmarked for the U.S.
WPP announced the launch of its AI-driven media company, WPP Media, on Wednesday. WPP Media replaces GroupM as the name of WPP’s global media company. “While GroupM was built for a time when media ...
Prime Video has revealed the official logo for its coverage of the NBA on Prime, which begins in October 2025 as part of a landmark 11-year global media rights agreement. This deal marks a ...
As the world grapples with rising disinformation and declining trust in media, UNESCO is accelerating efforts to integrate Media and Information Literacy (MIL) within media institutions globally. By ...
Global consumer spending on overall media content and technology grew at a 4.4% rate in 2024 to $2.371 trillion. This, says PQ Media, marks the third consecutive year of decelerating growth after ...
According to data, global digital retail media spending hit $136 billion in 2024 and is forecast to reach $145.5 billion by the end of 2025. However, these figures grossly underplay the money that is ...
To be held at the Jio World Centre in Mumbai from May 1 to 4, the summit will host a “Global Media Dialogue,” with ministers from over 50 countries expected to participate.
Ad-driven media consumption tops 50% in more than 11 global markets, led by Spain and Japan at 57.9%. On average, it accounted for 52.7% of time spent in 2024, down from 55.5% in 2019.
Trump’s threat to global media is more wide-ranging than just a trade war. INMA CEO Earl Wilkinson lays out Donald Trump's threat to news media globally.
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