A gentle entry point to the goth makeup trend is simply to use a creamy eyeshadow stick or eyeliner, place it above the upper ...

For the longest time, I thought that I wasn’t an eyeshadow girl. Getting into makeup during the 2016 YouTube era meant that ...

St. Meto is a new haircare brand founded by Jonathan Bailey's longtime hairstylist Kristen Shaw. Her first product is a ...

With summer in full swing, nail designs are getting brighter and more playful. From fruit-forward shades to nature-inspired ...