Generative engine optimization, GEO, is the latest marketing buzzword. Platform experts give their advice for what actually ...

A study by Yorkshire agency Rise at Seven breaking down “how people search in 2025/26?” has analysed 1.5bn searches across ...

Citations and placement in AI answers are turning into the visibility signals that decide who enters the final click.

Google recently flipped a switch that changes how billions of people will use the internet. Ian believes it also killed the ...

New research finds Black Hats can poison LLMs with just 250 malicious documents. Learn how poisoning threatens your brand and what to do about it.

Strategic alliance combines iQuanti's data-driven marketing expertise with Profound's AI visibility intelligence to help ...

Webflow wants to democratize application creation using its new AI-powered App Gen product. If you’re trying to ramp up your ...

Service businesses aren’t being discovered through broad “best plumber in the city” searches anymore. They’re found through ...

Mass tort law firms depend on lead generation to fuel growth and secure new cases. But turning advertising dollars into qualified clients isn’t ...

OpenAI’s flagship chatbot may be on the verge of a major shift in how it makes money, with a leak suggesting that advertising ...