HP’s premium laptops will have a new logo — sort of. While what users see is technically new to their eyes, it’s actually one HP rejected five years ago.

The abstract four line logo is a clever play on the classic HP logo using a 13-degree slant, ... Per Moving Brand’s charts, the slated HP letters first appeared in 1941.

HP Radical Brand Redesign Proposal Revealed By Rue Liu Dec. 14, 2011 4:45 pm EST HP's identity could certainly use a makeover and apparently the company has been actively looking into making some ...