And that she did. In 1995, Dongre founded her eponymous label, House of Anita Dongre, which has since expanded with ...
Barbie is more than just a doll. The brand does $1 ... It Go” in the toy aisle during the holiday season. Therein lies Barbie’s problem. As much as Mattel has tried to market her as a ...
Mattel is ready to be at the top of your list for the biggest buys during Amazon's Prime Big Deals Days, which take place on ...
Much of the Barbie material that Mattel promotes via YouTube ... top-selling toys look a lot like the traditional doll, featuring pink planes, holiday gowns and sparkle hair.
Toy shoppers won't be too far removed from election fatigue come the start of the crucial holiday season. And how that impacts demand for everything from Lego building sets to Barbie dolls is a ...
Preparing your holiday shopping ... consumer behavior. Mattel says its Barbie World collection, now available in Walmart stores, lets shoppers more easily customize their dolls' environments.