The holiday season is the most lucrative time of year for retailers, with shoppers flocking to stores to find the perfect ...

This article was written by Božo Janković, head of ad monetisation at GameBiz Consulting and was first shared here. Fifteen years ago, in-app purchases were introduced to mobile games, and ...

A recent Microsoft Advertising meeting from CES 2025 gives clues on what's next for Microsoft, and it could be free game ...

Sensor Tower's most recent report shows the upward revenue movement in mobile gaming in 2024 -- and the drop in downloads.

Netflix announced it's launching a WWE 2K mobile game exclusively on Netflix Games. In a post made on X that featured a video of CM Punk, Netflix wrote the game will be coming in the fall of 2025. The ...

Netflix is further expanding its partnership with WWE with a new exclusive deal for the mobile versions of the popular “WWE ...

A report from The Hollywood Reporter mentions that there will be lots of AI ads coming in the 2025 Super Bowl, at least in ...

The Company’s wholly owned subsidiary and operating company, CTRL Group Limited, is an integrated marketing and advertising services provider in Hong Kong specializing in mobile games promotion ...

For “a limited time”, players can spend $100 and receive 23,500 PokeCoins. This is 9,000 more than the same bundle via the in ...

That’s the global percentage of downloaded apps used only once. Rather alarmingly, more than 1 in every 2 downloaded Android apps are uninstalled within 30 days of being downloaded, which already ...

To celebrate its 30th season, Major League Soccer unveils a new “Game On” campaign featuring Grammy nominated artist, Doechii. The 30-second ad spot features the Tampa rapper bringing match day energy ...

JioStar has floated the standalone rate of Rs 50 lakh for a 10-second slot for the IPL final match on CTV. The broadcaster is ...