He says this will eventually lead to Nike offering 'real-time personalized training and guidance' via this new breed of connected shoe. It's not clear if this is a goal to be realised in the dim ...

Tyler Herro took to the court wearing a pair of Nike Sabrina 2s customized to look like Air Yeezys, but he didn’t enlist a ...

When they step into the shoe, a custom motor and gear will sense the tension needed by the foot and adjust accordingly. What Nike calls the "lace engine" is hidden beneath the fabric of the shoe ...

Clark rocked a pair of custom Nike Infinity Tour 2 PE’s at Pelican Golf Club. The shoes had a pink base with white and gold accents, including gold spikes on the bottom. This is Clark's second ...

Our consumers want instant access to the best of Nike and we?re excited to be offering expanded Nike+ services, personalized to athletes everywhere,? said Trevor Edwards, president of the Nike Brand. ...

Everything from how they tie their shoes to what they eat and when follows a routine ... and will likely abandon the app.? Personalized coaching options Nike?s latest app iteration seeks to serve the ...