Nike seems more focused on regaining its prowess in athletic footwear, with new versions of Alphafly and Pegasus — the ...

Rihanna is back with another game-changing collaboration, reimagining the iconic PUMA Avanti with her signature style.

Work was a London radio station, where trainers were considered business casual. Fast-forward to the Stella McCartney ...

Spotted on the spring/summer 2025 runways, high-top sneakers will be a big trend this coming year. Loewe, Chloé, and Stella ...

Rihanna and PUMA have come back together for another FENTY x PUMA collaboration. After the success of the previous Avanti, it is no surprise to see the global icon create a new addition to the ...

The Autumn/Winter 2025 menswear season kicks off with Italian trade show Pitti Uomo on 14 January, followed swiftly by Milan ...

With a new coach and renewed spirit, P.V. Sindhu is itching to wipe away the disappointments of 2024 which saw her miss out ...

For its latest collaboration, Puma Golf has tapped fashion, print and interior designer Dani Dazey for a women's range that ...

Anita Bryant, a former beauty queen and pop singer of the 1960s whose career led her to become a spokesperson for Florida ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

After years of the Adidas Sambas dominating sneaker trends, there's a shift for 2025 and even a return to some good old white ...

With decades of constantly producing high-end models, Puma has a legendary history in the athletic footwear industry.