Marketed to young adults and night-shift workers, Pepsi A.M. was crafted to be appealing to individuals who found the taste of coffee unpleasant but required an energy kick to start their day.

Global brands created demand for products like shampoo sachets by promoting Western ideals and using persuasive marketing to replace traditional practices and normalise single-use packaging, says Saab ...

For more than a decade, he had the “best seat in the house.” And now, well into the second stage of his “hockey” career, he still does. We’re referring to Brian Boucher, the ex-Flyer ...

This story first appeared in New York’s issue of June 7, 1976, and was subsequently adapted into the film Saturday Night Fever. Twenty-one years later, in 1997, Nik Cohn admitted to fabricating ...

In a world of inflation and rising costs, the Dollar Tree on Kirkwood Highway remains a steadfast ally to Delaware’s ...

Dive Brief: Pepsi is taking another shot at its chief competitor with a summer marketing effort riffing on the iconic “Share a Coke” campaign, per details shared with Marketing Dive. Rather than sell ...

PepsiCo is discontinuing 14 Pepsi and Mountain Dew drinks, including Major Melon and Nitro Pepsi. Is your favorite on the list?

Crystal Pepsi once seemed like the next big thing, but flashy advertising couldn't cover the fact that people didn't like the taste and so it was discontinued.

Stores will be able to opt out of accepting late-night bottle and can returns. But, starting Thursday, new temporary rules let stores limit bottle return hours to between 8 a.m. and 8 p.m.