In the battle of heavy hitters Gatorade and Powerade, the winner (by numbers) is clear. Today at Weird History Food, we are ...

Powerade will need more than just a new look and formula. The brand will get more investment and more innovation in the coming years, said Muyshondt, who would not share specifics, but did say ...

Interestingly, Powerade actually placed third in overall sales last year, falling behind the increasingly popular sports drink Body Armor, which reported earnings of $1.49 billion in 2023.

Powerade has pulled Ja Morant’s ads after his suspension from the Memphis Grizzlies. Morant’s meteoric NBA rise has been overshadowed in recent weeks by the now-infamous gun video, which he ...

Powerade has signed a multiyear endorsement deal with NBA star Ja Morant to be its new face as the sports-drink label undergoes a comprehensive overhaul under new management. As part of the ...

The burger brand is offering Extra Sour Cherry Kicker, Grape Shocker, and Sour Peach Pucker at its soda fountains ...

Powerade, a Coca-Cola-owned sports beverage, has unveiled a global campaign featuring gymnast Simone Biles that is focused around supporting athletes’ mental and physical well-being, per a press ...

Powerade will need more than just a new look and formula. The brand will get more investment and more innovation in the coming years, said Muyshondt, who would not share specifics, but did say ...