On The Thread’s Ask a Bookseller series, we talk to independent booksellers all over the country to find out what books ...

The Oblivion Remastered persuasion minigame lets you improve your disposition with NPCs, and this is how it works ...

Dorothea received at her home office in Mevasseret Zion, Israel, an email from ‘Customer Support’ of KDP, the arm of Amazon ...

Leigh Greenwood, MD at Evergreen PR applies Dr Robert Cialdini’s research on influence to everyday PR practices to help yield ...

OK. I’m slightly biased here, but personally I think this is the best narrated audio book in history. I wrote this one back ...

If you've never played the original version, then Oblivion Remastered's Persuasion system may come as something of a surprise ...

Modern marketers combine data, research, and creativity to outperform intuition-based campaigns of the Mad Men era.

Audio has not simply survived the digital revolution; it has thrived. Here’s how marketers can make the most of the medium. In a world obsessed with visual stimulation, something remarkable is ...

(The Indian Express has launched a new series of articles for UPSC aspirants written by seasoned writers and scholars on issues and concepts spanning History, Polity, International Relations, Art ...

Former Patriots coach Bill Belichick has his first book coming out on May 6, “The Art of Winning: Lessons from My Life in Football.” It is important to keep in mind what the book is ...

The films offer diametrically opposed perspectives on the pro-Palestinian protests that erupted after the Hamas attacks.

"Ogilvy taught me discipline, strategy, and the art of persuasion," she says. While her career was on an upward trajectory, something gnawed at her. She wanted more than just a seat at the table, she ...