SEQUIM — A new sign denoted a new outlook for a familiar community organization. YMCA of the USA recently unveiled what officials call a “brand strategy” to increase understanding of the impact that ...

The national YMCA organization recently revamped its brand strategy and redesigned its logo to better reflect the role the YMCA plays in challenges facing the country.

What was once YMCA of the Greater Twin Cities, is now YMCA of the North. The non-profit announced today that the new name will appear in the organization’s branding, communications and marketing ...

YMCA Changes Name, Logo To 'The Y' December 2, 2010 / 6:56 PM EST / CBS Miami HOLLYWOOD (CBS4) - After 165 years, even a hit song with their namesake, the YMCA is changing its name.

The Y has 2,687 locations across the country serving more than 10,000 communities. The YMCA of the North Shore, re-branded as The Y of the North Shore, has over 35,000 members at 24 program locations.