If you are a UX designer, you have likely felt the industry shifting beneath your feet. The culprit? Generative Artificial Intelligence (AI). It’s the topic in every team meeting, the subject of ...

Personas and journey maps are long-established tools in the UX field that are used to describe users, their goals, and key tasks. But they are often impractical, misaligned with larger organizational ...

As a product designer working in the tech industry, I experience firsthand how rigid design systems can slow innovation and limit creative problem-solving. This article explores how rethinking design ...

As researchers, we often find ourselves making trade-off decisions between speed, quality, and impact. Product managers and designers who use user research for their projects commonly provide feedback ...

As UX designers, we often focus on creating delightful digital experiences. But what if these experiences could also have a measurable impact on environmental sustainability? This article is written ...

Imagine it’s 7:00 a.m. Your phone, lying quietly on your bedside table, suddenly lights up, and your alarm rings. You sit up, turn off the alarm, and pick up your phone. Before you fully awaken or ...

Design, Empathy, Interpretation: Toward Interpretive Design Research, by Ilpo Koskinen, explores the evolving field of interpretive design, focusing on empathic design research as practiced in ...

UX Strategy is a practical guide for product designers and researchers to better understand business strategy. The first two chapters define business strategy and introduce the author’s 4 tenants of ...

In a marketplace brimming with innovation, products must do more than function to stay ahead of the competition—they must captivate. Users expect smart, seamlessly connected experiences, propelled by ...

We invite you to visualize the story in the above graphic (Figure 1). You answer your house door to find your friend sopping wet from a surprise rainstorm. Would you act as if the situation were ...

The games industry is always transforming due to changes in player demographics and business models. The introduction of new technologies compels developers to create new kinds of games interactions ...

In a dim room, a faint chill brushes against my skin. The eerie silence is only broken by the distant hum of an air conditioner. My heart, usually steady, starts racing, echoing in the stillness. My ...