In her new role, Pouliopoulos will oversee the full spectrum of the company’s customer journey, from pre-sale support to ...

Customer Data Reach has helped power 800 successful traditional and connected TV ad campaigns for small- and medium-sized ...

This article, Charter ad business Spectrum Reach partners with PubMatic, was first published at The Desk. Get stories like this delivered to your inbox by signing up for our free newsletter.

Spectrum Awards $1.1 Million in 2025 Spectrum Digital Education Grants; PubMatic and Charter’s Spectrum Reach Partner on CTV Advertising “Helping small businesses connect with their customers is at ...

Spectrum Reach Becomes a Local Reseller for Amazon Ads; Now Small and Medium-Sized Businesses Can Reach Virtually Every Household in Region NEW YORK, Sept. 18, 2024 /PRNewswire/ -- Spectrum Reach ...

Spectrum Reach, the advertising sales business of Charter Communications, today announced the full-market rollout of its newest planning tool, Audience Reach Optimizer (ARO), designed to boost the ...

"Spectrum Reach wants businesses of all sizes to be able to deliver ads with both ease and accuracy," said Jason Brown, Executive Vice President, Spectrum Reach.

The offering from Spectrum Reach is designed to boost the effectiveness and efficiency of advertisers' campaigns, delivering their TV ads to their intended audience. Facebook RSS Twitter Premium ...

NEW YORK, March 18, 2025 /PRNewswire/ -- Spectrum Reach, the advertising sales business of Charter Communications, today announced the full-market rollout of its newest planning tool, Audience ...

Spectrum Reach began piloting ARO in key markets in 2024 and has since run over 5,600 reports providing advertisers with full access to performance data. ARO sources its broadcast ad log data from ...