Conversion values help you measure and optimize the true business impact of your ad campaigns more accurately. If you assign values to your conversions, you'll be able to learn the total …

Conversions are measured with conversion tracking. You can use different tracking processes to measure conversions depending on the action someone takes when they interact with your ad …

A conversion is created in Google Ads from a Google Analytics key event and provides a consistent way of measuring important actions in both Google Analytics and Google Ads. A …

Conversion rates are calculated by simply taking the number of conversions and dividing that by the number of total ad interactions that can be tracked to a conversion during the same time …

The "Account-default conversion goals" setting: If you’re tracking a conversion action but don’t want to include its data in the column, you can uncheck this setting. The default for most …

Conversion tracking is a free tool that shows you what happens after a customer interacts with your ads -- whether they purchased a product, signed up for your newsletter, called your …

Conversions are measured with conversion tracking. You can use different tracking processes to measure conversions depending on the action that someone takes when they interact with …

Maximize conversion value bidding will attempt to generate the most conversion value for a given budget. It may bid higher for auctions that would result in greater conversion value than …

A conversion occurs when an ad click or other interaction with your ad leads directly to a behavior that's valuable to you, such as a purchase, newsletter sign-up, phone call, or download. It's …

A conversion is created in Google Ads from a Google Analytics key event and provides a consistent way of measuring important actions in both Google Analytics and Google Ads.