As one of our key assets, the Santander brand brings together the visual (logo, flame symbol, colour red, photos and fonts) and verbal elements (claim or tone of voice) that encapsulate our organization’s culture and essence.

With a presence in 10 countries, we manage over €231 billion* of assets for individual clients, institutional investors and brokers, and for Santander Group subsidiaries around the world.

Dec 4, 2019 · We worked on the evolution of our brand’s visual identity expression, revitalising our logo, tone of voice and, of course, our typographic style. This is why and how our brand wordmark; our flame symbol and typographic style have evolved.

Jun 30, 2024 · Santander Asset Management is an international asset manager with strong local roots in Europe and Latin America. With a presence in 10 countries, it has assets close to €225 billion*. We have extensive experience in managing portfolios for all client types, whether these are corporations, insurance companies, pension funds, financial ...

The company also provides asset management and private banking services; and insurance products. In addition, it offers corporate and investment banking services, and digital payment solutions.

Guided by the talent and experience of more than 887* people, we are at the forefront of systematic asset management, seeking returns through a range of investment solutions and by investing today in companies of the future — all while having a …

Find the Santander style guide with brand assets such as logos, colors, fonts, and more.

We deliver a simple, innovative and transparent service with a sole objective: offer our clients a comprehensive range of products with the right balance between risk and return. We combine fundamental bottom-up research with rigorous risk management in order to produce returns (alpha) in our investment portfolios.

In 1999, in line with the merger of their parent companies, the asset management divisions of Banco Santander and Banco Central Hispano merged to create Santander Central Hispano Gestión, with €73 billion under management.

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