The challenge for The Ad Council and NHTSA: countering texting while driving becoming the new normal. The focus? Turning the trend around among adult who are setting the example and …

Social Norming Don't Drive Distracted. Eyes Forward. is a year-round social norming campaign that focuses on distracted driving prevention. This page has resources that can be used to …

The campaign reminds drivers of the deadly dangers and the legal consequences of distracted driving and is supported by increased law enforcement. Note: Put the Phone Away or Pay …

Staying focused on the road is key to driving safely. Using a cell phone while driving, like all other forms of distracted driving, is a risky driving behavior that poses a danger not only to vehicle …

While the original distracted driving laws only covered texting while driving, hands-free laws have been in efect in some states since 2001. The goal of the 2024 Distracted Driving campaign is …

P U R P O S E This exploratory, qualitative research was designed to understand the mindset of drivers ages 18- to 34-years-old—specifically how they think about distracted driving, potential …

Until recently, laws only covered texting while driving; however, states have recently started to update their laws to include any use of a handheld cell phone as an enforceable ofense. The …

Distracted driving comes in many forms, but texting and cell phone use while driving has become the most prevalent type of distracted driving.

We offer communication resources, in English and Spanish, for year-round social norming messaging and messaging to be used during an enforcement period. While both enforcement …

Bicycle Safety Child Safety Car Seats, Boosters & Belts Vehicular Heatstroke Prevention Distracted Driving Social Norming | Don't Drive Distracted. Eyes Forward. Enforcement | Put …