The Spark is our primary logo. It’s an iconic visual shorthand for Walmart that’s bold at any scale, and represents our brand clearly anywhere it shows up.

It all starts here. This guide is your go-to resource for understanding and applying our assets, helping you be a good steward of the Walmart brand.

Jan 14, 2025 · Walmart unveiled a "comprehensive brand refresh" Monday that the company says reflects its "evolution as a people-led, tech-powered omnichannel retailer." According to a …

Jan 13, 2025 · Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of …

Our wordmark is Walmart's secondary logo, inspired by Sam Walton's iconic trucker hat from the cover of his autobiography “Made in America.”

May 7, 2023 · Walmart has had numerous logos since the retail giant launched in Arkansas in 1962. The logo has shifted from "WALMART" to "WAL-MART" and then finally, "Walmart," in …

Jan 15, 2025 · Uncover the history of one of the most recognizable retail symbols in a deep dive into the Walmart logo’s design, its strategic branding, and the meaning behind each element. …

The Walmart logo is a symbol of good fortune and good will. Learn about the history and evolution of the brand since its origin in 1962.

May 8, 2024 · This enduring logo surviving amidst waves of store expansions, departments added, constant price rollbacks, and recent tech developments speaks to Walmart‘s success …

Jan 2, 2025 · The Walmart logo promises that visiting chain stores is a joy. Here, you can find a complete list of household necessities. The emblem shows clear logistics, a well-thought-out …